Saturday, November 9, 2013

Political writers create a great new word

Double Down is the new behind-the-scenes book about the 2012 election by political writers Mark Halperin and John Heilleman.

In the latest Time magazine, they use material from the book in an article about vetting the possible VP running mates for Mitt Romney.   This article was prompted by the big re-election win that one of those possibilities had this week:   Gov. Chris Christie of New Jersey.

Christie was at one point the probable front runner for VP -- until they started looking beneath the surface and into his background, all fodder for Christie's opponents in 2016 to use against him, although at this point he seems to be the golden boy. 

The point of this post, however, is not Christie but a new word coined by Halperin and Heilleman in describing what the VP vetting team was looking for to balance Mitt Romney's weak spots.
"Their research showed that Tim Pawlenty's 'pro-beer, pro-hockey" persona might have helped ameliorate [Romney's] case of affluenza."
Affluenza.   That is a simply delicious, wonderful word.   It calls up everything we didn't like about Mitt:   his hedge fund manager job, his outrageously low taxes, his multiple houses, his car elevator, his stiffness, his clueless attempt at small talk with ordinary people -- and, of course, his 47% gaffe that put the cherry on top of all the other things that lost the election for him.

Affluenza . . . .  Indeed !!!

Ralph

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