YIKES !!! As if Jeb Bush needed any more evidence of the incompetence of his campaign (and perhaps of the candidate himself).
Of course, it may go unnoticed, although few things do in this day of the internet and trivia meisters in abundance. I caught it, not because I'm a history buff, but because of my immersion in the fiction of William Faulkner. "Pickett's Charge" figures in one of his novels.
Here's what I'm talking about. A New York Times article on Sunday described the lackluster performance of Jeb Bush and his campaign thus far, failing to meet expectations that by now he would be the clear, and perhaps prohibitive, front runner. In a recent poll, he trailed both Mario Rubio and Scott Walker.
So this past week, Bush shook up his campaign staff and appointed a new campaign manager, Danny Diaz, who is known as a hard-edged manager who will mount a more aggressive campaign.
The Times article included the following: "By hiring Mr. Diaz, Mr. Bush wanted to send a clear signal that 'the culture of the Bush operation will now be a Pickett's Charge engagement campaign with his main opponents,' accoring to one Bush ally."
I'm sure what they meant to convey was the aspiration of "Pickett's Charge," which was ordered by Gen. Robert E. Lee at the major battle of Gettysburg. The Confederates planned an attack by three divisions involving thousands of troops -- hoping to turn the tide of the war in their favor.
Instead, it was a huge failure and a major turning point in the war against them. The South lost over 50% of its men in the battle. It was the beginning of the end.
Get the picture? Someone speaking for the Jeb Bush campaign has just said their new approach will be a major push -- throwing everything they've got against the opponents -- and that they will lose.
Ralph
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